Tommiea Jackson, APR

Portfolio

Examples of Tommiea’s Work

 

Photography

As a former reporter, Tommiea enjoys the journalistic approach to photography. She records moments when everyone is posing for the camera, but will not miss those moments when clients are being their most authentic and beautiful selves.

Mr. and Mrs. Jeremy and Alexus Black Thigpen

You learn a lot about a couple when you take their photos. These two high school sweethearts were kind, attentive and playful with each other. The laughter did not stop. I was so happy to get to capture the most tender and amazing moments during their engagement session and wedding.

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Events

Tommiea has experience planning a variety of events including large, international conferences and small student appreciation events.

TENNESSEE CHARTER SCHOOL CENTER Celebrates 2021 charter champions

The Tennessee Charter School Center, along with Hyde Family Foundation and Truist as sponsors, facilitated our 2021 Charter Champion Awards. Our team announced the results for each of our awards Nov. 16-18 using Facebook Premiere.

Click here to learn why they were nominated and who was ultimately named recipients of the 2021 awards.

Nicholson School of Communication and Media Student Appreciation Day

Eat.Study.Love. is biannual student appreciation day designed to encourage students before final exams. During this grab and go breakfast served by faculty and staff, many students also write words of thanks to their favorite faculty or staff member.

charter school week 2021 features changemakers

The Tennessee Charter School Center joined in the National Alliance for Public Charter Schools by highlighting additional young Changemakers connected to Tennessee’s charter schools who are making significant contributions to their Volunteer State communities and beyond.

Click here to meet some of this year’s impressive changemakers.

nscm sTUDENT ORGANIZATION oPEN hOUSE

Held at the beginning of each semester, this event exposes NSCM students to the various student organizations within the school and university-wide. Student organizations look forward to this opportunity to recruit new members.

International crisis and Risk Communication Conference

The Nicholson School of Communication and Media hosts approximately 150 people from upwards of 30 countries to “bridge the gap” between communication academicians and practitioners. As primary organizer for the International Crisis and Risk Communication Conference, Tommiea has been responsible for conference needs including managing organizational meetings, coordinating the design and dissemination of promotional materials, creating methods of information collection from participants and coordinating student and staff volunteers for the annual three-day conference.

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Campaigns and Reports

While writing is her first passion, necessity has caused Tommiea to dive into design quite often. YouTube videos and guidance from professional designers have helped Tommiea produce everything from university magazines to conference ads.

tennessee charter school center

2021 Annual Impact Report
The unique challenges of 2020, from devastating tornadoes in Tennessee to a global pandemic, put the nimble nature of public charter schools to the test as educators across the state quickly identified innovative ways to keep students engaged and avoid learning losses. TCSC was also faced with the need to be creative and flexible in the ways we supported public charter schools, as well as their families and educators.

In this year's TCSC Annual Impact Report, we highlight not only the challenges and successes of Tennessee's public charter schools over the past year but also inspiring stories that illustrate why our collaborative work is so important. We are excited to share our 2021 Annual Impact Report with you.
Subsequent annual reports:
2022 Annual Impact Report
2023 Annual Impact Report

Understanding Charters Campaign
During the Spring of 2022, the TCSC Communication Team will launch the first leg of “Understanding Charters,” a campaign highlighting grassroots and grasstops charter supporters, charter school parents and educators sharing their personal journeys toward understanding charters. Some came from a place of skepticism or even opposition to charter schools initially, but all have come to understand the role charter schools play in the educational landscape. These Understanding Charters videos will be able to be utilized in many ways, from social media posts to introductions for public speaking engagements or legislative meetings, media pitches, powerful quotes for communications resources, and more. Learn more here.

Video: Sonya Thomas, Nashville Propel
Tremayne Haymer, Purpose Preparatory Parent
Dr. Wallace, Founding Director of Operations at KIPP Antioch

Nicholson School of communication and media

Tommiea has designed or coordinated the design of ads, conference materials, annual reports and other promotional materials

Rust College

Tommiea redesigned long-standing Rust College printed materials to improve the college’s image and to increase engagement.

 
 
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Websites and Branding

Good public relations requires strong branding and clean presentation. Whether at Jackson State University, Rust College, the University of Central Florida or the Tennessee Charter School Center, Tommiea has worked to ensure institutions of higher learning are able to communicate effectively.

TENNESSEE CHARTER SCHOOL CENTER

Tommiea, reviewed website analytics to identify user habits and then conducted research to determine organization and user needs. After requesting proposals and interviewing web developers, Tommiea hired a company and within six months, launched a new website. The new website, which will soon include a membership portal, has already shown more than a 10 percent increase in traffic. tnchartercenter.org

Nicholson School of communication and media

Tommiea, supported by UCF web developers, led the update of the Nicholson School of Communication and Media in 2018 when the school welcomed new programs and therefore doubled in size. This involved an analytics review and a survey of students to determine their habits and needs.

Jackson state university

Tommiea, with the help of the University Communications team, led the rebranding and subsequent new website for Jackson State University in 2013. The months long project involved extensive research including focus groups and surveys. All of the information was used to inform design and methods to communicate changes to various audiences.

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Writing

Although her role has shifted from writing daily stories for newspapers to statements, releases, newsletters and annual reports, good writing always moves Tommiea.

examples of student writing

A large portion of Tommiea’s work has involved coaching sophomore, junior and senior students in the production of the school’s monthly newsletter and weekly internal newsletter.